How to ensure a super-smooth customer experience
Customer service really is the new battleground. We shared what we believe are the principles of great customer service, and the four pillars of customer service strategy will help your online store navigate that battleground.
In this chapter we’re going to look at the core elements of a great customer service model.
By “model” we mean all the stuff that makes for a super-smooth customer experience, one that increases satisfaction, conversion, and loyalty. Our goal here is to share with you the absolute must-haves for a great E-Commerce store today.
We’re going to start with a refresher on UX (user experience) then move onto home-page first impressions. We’ll help you optimize your product pages and, after some other stop-offs, end up in metrics land.
With these insights, all of which we show you how to implement, we expect you’ll see amazing gains, making your online store even more trusted in its category!